Campari China has embarked on a collaborative mission with baijiu giant Wuliangye to make the traditional liquor an international beverage by creating the ‘wugroni’ cocktail, hoping to emulate tequila’s success with the margarita and Tequila Sunrise.
Amway is focusing its resources on several key categories, including gut health and anti-ageing, based on major trends that it has observed and believes possess immense potential for growth.
This edition of China Focus looks at how PepsiCo appeals to younger consumers, Nescafe’s upcycled cascara beverages, plant-based dairy demand, and more.
Swiss-based Origen X, which acquired the world’s oldest vodka brand, hopes a focus on heritage and authenticity will lead to success in key Asian markets.
PepsiCo China has revealed its snacking strategies based on localisation and indulgence that have successfully captured and retained the interest of younger local consumers in the market.
Austrian ketchup brand Curtice Brothers says a focus on natural ingredients, heritage and sustainability is helping it compete with local and international condiment giants in Asia, with the firm seeing success in China, Singapore and Japan.
Chocolate giant Ferrero believes that freshness and flavour variety are key factors for chocolate brands to ensure lasting power in the China market, with product innovations needing to be both diverse and unique.
Chinese low calorie and high fibre konjac rice and noodle manufacturers Ketoslim Mo says emphasising an enjoyable eating experience is just as important to health needs to drive consumer acceptance.
A Chinese RCT showed that the Sichuan cuisine version of the Chinese heart-healthy diet (CHH diet-SC) can significantly reduce blood pressure (BP) and increase the rate of BP control in hypertensive adults, with products lower in sodium and oil key to...
In this edition of China Focus, we feature coconut yoghurt brand Yeyo’s expansion plans, new packaging rules for tea, ensuring authenticity of cage-free eggs, incentivising the baijiu and dairy sectors, and how distribution gains are driving China’s dairy...
Younger millennial consumers from China and India are still set to be the biggest drivers of luxury food and beverage purchasing, despite the generally slower economic conditions in the region and globally.
China’s large population and enormous protein requirements has given the local plant-based dairy sector room to continue to grow in a ‘very different’ way from plant-based meat, according to local industry leader Yeyo.
Chinese coconut yoghurt brand Yeyo has set its sights on consumers in markets beyond its Tier 1 strongholds with a new nationwide launch in Ole, the largest premium supermarket chain in the country.
China State Administration for Market Regulation (SAMR) has announced new, stricter excessive packaging regulations governing the tea industry, one of the country’s largest and most traditional commodities.
Egg industry leaders in China have highlighted a need to develop better traceability technology to ensure cage-free eggs reaching consumers are authentic, in order for the sector to reach the next phase of development.
This edition of China Focus features traffic light labelling in Shanghai, gut microbiota profile in anti-obesity treatment, infant nutrition brands gaining market share, Feihe’s shrinking profits due to low birth rates, and public concerns over food safety...
Nestle believes that a growing demand in the Asia Pacific for customisation, convenience and colder coffee options make this region the optimal launchpad for its new espresso concentrates.
Industry leaders in China’s baijiu and dairy sectors have urged lawmakers to prioritise policies that encourage modernisation and productivity to help drive exports.
Day two of our Growth Asia Summit 2024 will feature expert insights on active lifestyle nutrition from PepsiCo, Amway, IC Beverage, NielsenIQ and Monash University.
The China State Administration for Market Regulation (SAMR) has announced new regulatory standards for pre-packaged food labels, urging food and beverage companies to comply in order to boost clarity for consumers.
There six weeks left to submit your entries for the 16 categories spanning finished products, ingredients, initiatives and people at this year’s NutraIngredients-Asia Awards.
Experts from major industry players such as Haleon, Himalaya Wellness and BYHEALTH will be sharing the latest developments in APAC’s thriving maternal and women’s health sectors on day one of our Growth Asia Summit 2024.
Malaysia is looking to China’s national cage-free eggs strategy as a model for its own egg supply chain following new data revealing a rapid rise in consumer demand.
China dairy giant Yili believes that cold chain advances and new distribution models have transformed the sector in the country, but advises that reduced sugar products are ‘basic but crucial’ to maintain growth
A longevity coffee product is set to be relaunched with a tweaked formulation in an effort to crack the lucrative China market after its first iteration achieved sales success in more than 40 countries.
The local government of Shanghai, China has launched a pilot traffic light labelling scheme for sugar-sweetened beverages, with grades to be implemented based on not only sugar but also saturated and trans-fat content.
Assessing obese individuals’ gut microbiota profiles could lead to a more comprehensive understanding of obesity and how to treat those suffering from the condition, according to researchers in China.