Shanghai-based wholegrain product brand Wholly Moly! is anticipating sales to more than double last year’s sales as it looks to offer Chinese consumers a healthier alternative to refined carbohydrates.
Consumer interest in plant-based diets has led to increased innovation in plant-based beverages in China, as new ingredients overtake soy, and new format opportunities emerge in the form of ready-to-drink.
Chinese e-commerce firm Pinduoduo (PDD) and Singapore Institute of Food and Biotechnology Innovation (SIFBI) are developing a cost-effective way of testing for contaminants such as pesticides in fresh produce – in an effort to boost consumer, retailer...
Singapore food technology firm Alchemy Foodtech has its eye on China as a potential major market opportunity after the successful local launch of its GI-lowering Alchemy Fibre, with a variety of other GI-lowering products to follow.