Each Asian consumer will fit into one of five groups, survey finds By RJ Whitehead 08-Dec-2015 - Last updated on 08-Dec-2015 at 08:51 GMT Email to a friend To get an understanding of how Asia’s consumers have been moving towards natural ingredients, a global food colourings company has commissioned a widespread market research study, finding five different types of shopper. One continent, five groups 1. The busy health-seeker 2. The caring parents 3. The convenience seekers 4. The conscious health seekers 5. The budget and basics seekers Prev 1 2 3 4 5 6 Next Related tags Marketing
