South Korean firm creates novel soy soup snack

By Dominique Patton

- Last updated on GMT

Related tags Soy milk Soybean

Hanmi Whole Soymilk Co has launched a new soy-based soup on the
South Korean market, using novel packaging to differentiate the
product in the increasingly competitive soyfoods market.

Soya, a key ingredient in the Asian diet for hundreds of years, has become a modern food for global markets in recent years, forcing manufacturers to become more innovative in the soyfoods market. Hanmi Whole Soymilk has introduced a new soy soup under its KongGukMul brand, which is rich in fibre and designed to be served hot with noodles for breakfast or as an 'on-the-go' snack. The new soup, a light broth, is packaged in the slim, aseptic combiblocMini carton pack made by SIG Combibloc. The Swiss packaging company says that its carton makes it possible to transport the product easily and securely. "Consumers who are very hungry, and anyone who is in a rush, can also drink the soup snack directly from the carton using a straw,"​ it said in a press release. Soy is believed to help prevent chronic diseases like cancer, osteoporosis and heart disease and the studies suggesting such benefits have helped create a soy products market expected to be worth US$8 billion in 2007. The biggest growth is expected in the market for milk, yoghurt and ice cream substitutes. But while soyfoods are growing in popularity around the world, more than three quarters of all soy products are still sold and consumed in Asia. This means that those markets with high consumption rates, such as Korea and Malaysia, are the first to create new soy products to reach new target groups. The combiblocMini carton appeals to younger, busy consumers and those living in smaller households.

Related news

Related products

show more

Elevate your snacks with novel cheese flavours

Elevate your snacks with novel cheese flavours

Content provided by Givaudan | 23-Feb-2024 | Product Brochure

Aside from conducting desk research to understand snacking preferences and taste profiles among consumers in the Asia Pacific, Givaudan also embarked on...

How Korean culture penetrated the APAC food industry?

How Korean culture penetrated the APAC food industry?

Content provided by BIOSPRINGER, natural Yeast ingredients | 17-Jan-2024 | White Paper

Korean food is on-trend in Asia. We mainly find Korean taste in noodles, sauces & dressings, pickled condiments, ready meals and savory snacks.

Empowering Women Through the Life Cycle

Empowering Women Through the Life Cycle

Content provided by Glanbia Nutritionals | 07-Nov-2023 | Product Brochure

As discussions around female empowerment widen, and advances in women’s health access and provision accelerate, the implications for business, healthcare,...

The World Agri-Tech Innovation Summit, Dubai, Dec 4-5

The World Agri-Tech Innovation Summit, Dubai, Dec 4-5

Content provided by World Agri-Tech Innovation Summit Dubai | 01-Nov-2023 | Event Programme

The renowned World Agri-Tech Innovation Summit has been taking place since 2013 in London, San Francisco and São Paulo. Now launching in the Middle East,...

Related suppliers

Follow us

Products

View more

Webinars

Food & Beverage Trailblazers

F&B Trailblazers Podcast