Alcoholic Beverage

Drinks firms ignore sober Millennials at their peril

This week Down Under

Drinks firms ignore sober Millennials at their peril

By RJ Whitehead

Not only are Australian Millennials less likely to drink alcohol than their parents, only around half have consumed grog in the past month—compared to 65% of Gen X-ers and 72% of boozy Boomers.

Cider sales boom as festive early-adopters swap brands

This week Down Under

Cider sales boom as festive early-adopters swap brands

By RJ Whitehead

Cider is not only Australia’s fastest-growing alcoholic beverage by far, its consumption also spikes dramatically during the southern summer months, market research suggests.

Coca-Cola fined following health inspection at Vietnamese factories

Dateline Southeast Asia

Coca-Cola fined following health inspection at Vietnamese factories

By RJ Whitehead

Coca-Cola Beverages Vietnam has been fined for various violations, including the manufacture of food supplements without the required safety certificates, following an inspection carried out by the health ministry last month.

Canny brands should use strategic smarts to topple top tipple

Australia

Canny brands should use strategic smarts to topple top tipple

By RJ Whitehead

When it comes to Australia’s overall liqueur consumption, one brand towers over all the others: Baileys Irish Cream, which is more than three times more popular than second-placed Kahlúa, and has nearly the same number of drinkers as the seven other most...

Bucha wants to bridge sweet fizzy beverage drinkers to kombucha

Bucha wants to bridge sweet fizzy beverage drinkers to kombucha

By Adi Menayang

Washington-based American Brewing Company started with beer and expanded its product line to include kombucha. Its brand, Bucha, has been credited as one of the fastest growing breakout brands in a report by The Hartman Group.

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