Halal ready-to-eat tips: Brahim’s boss highlights importance of technology and product innovation to secure consumer brand loyalty 05-Jan-2021 By Pearly Neo Malaysia-based halal ready-to-eat (RTE) giant Brahim’s boss has emphasised the importance of keeping up with technology and product innovation in order to secure returning consumers and grow brand loyalty.
GULFOOD MANUFACTURING 2018 Ready-to-eat and grab-and-go meals are starting to shape food packaging trends in Saudi Arabia 21-Nov-2018 By Tingmin Koe The rise of ready-to-eat (RTE) and grab-and-go meals are shaping the future of Saudi Arabia’s food and beverage packaging trends.