Frozen foods, canned foods and bakery products have emerged as the most popular food categories amongst APAC consumers amidst rising inflation and food cost increases, driven by common themes of affordability, shelf-life and convenience.
The canned food sector in the APAC region is undergoing an evolution towards healthier, more innovative product options, with companies such as Ayam Brand attempting to overcome many longstanding negative perceptions plaguing the industry.
Canned food specialist Ayam Brand believes that plant-based meats in canned, ambient format are could be the next big thing to meet consumer demands for greater convenience and affordability.