The duo have signed a long-term contract to produce a range of sweet treats – starting with muffins and cookies – for customers in Europe, Middle East and North Africa.
Nestle Japan’s new KITKAT Snax – which was launched alongside its first officially-approved craft beer - is not targeted solely at alcohol-drinking adults, but for all consumers looking for a sweet and salty snack, the firm has clarified.
KitKat Japan has launched more than 350 new KitKat flavours over the past 45 years, and Nestlé Japan, the manufacturer of KitKat in Japan, has pledged to maintain its innovation focus.
Nestlé has expansion opportunities in developing markets in Asia and Latin America for its leading confectionery brand KitKat, according to the company’s head of chocolate countlines.