Brands should adapt their offerings and messaging to better address the demands of UAE consumers, as health, wellness and ESG practices remain key purchase drivers despite rising cost of living, new data reports.
Snacking – a familiar term that used to represent the habit of junking between meals – is today part of the millennials lifestyle. Noorul Malik, savvy millennial and marketing & communications executive, APAC, SGK Global, looks at how urbanisation,...
Philippines pili nut specialist store Mount Mayon is banking on its expertise in handling the ‘most difficult’ nut to process, as well as pili’s multiple health properties to fuel its expansion into the global healthy gourmet market.
Australian social influencer-backed health and wellness company Keep It Cleaner is banking on minimalist ingredients and multi-faceted expansion to break into the Asian market.
Snack manufacturers in India have been advised to take a health and wellness and localisation approach to snack production to appeal to local consumers.
UAE-based food firm Hunter Foods is aiming to push forward its concept of applying hospitality-style thinking to its products and management, to enhance promotion of its better-for-you product messaging.
The Middle East and North African (MENA) region (excluding sub-saharan Africa) has been predicted to lead the global health and wellness packaged food market growth over the next five years, according to an international study.
Singaporean start-up Doki Doki is bang on board with current health and wellness trends as it it targets opportunities in the Asia Pacific market – with its superfood puree product being dairy-free, gluten-free, vegan and containing no artificial additives.
Food and beverages that promote health and wellness continue to shape the Middle East food manufacturing industry, said Mark Napier, who is the exhibitions director at Dubai World Trade Centre (DWTC) and show director of Gulfood Manufacturing.
Coca-Cola India’ says its latest product launch Minute Maid Smoothie hits the buttons for three of its core initiatives: Expanding its Health and Wellness portfolio, boosting its Fruit Circular Economy concept and adhering to two-thirds product localisation.
