In just three years, a craft scene has exploded in Vietnam’s beer capital. We talk to some of the craft brewers and entrepreneurs driving the sector forward with Vietnamese ingredients and local twists.
AB InBev’s venture capital division ZX Ventures has opened a new brewery in Wuhan, China to tap into rising demand for craft beer, sales of which are believed to be growing by 40% year-on-year countrywide.
Faced with increasing gains across Asia-Pacific, not least in Australia where traditional brewers are fast losing market share, craft beer importers are now eyeing Southeast Asia as a new growth market.
The remarkable rise in popularity of craft beer in Australia might be driving mainstream brewery executives to the bottle, but for Glenn Cary, chief executive of the independent Balmain Brewing Company, it is only the beginning.
Australian jobs are at risk, as is the credibility of the segment, if craft breweries continue to licence their beer to mainstream operators, according the previous head of Byron Bay Brewing Company, which has found itself at the centre of a consumer...