Cider

Suntory cans Magners cider in Australia after brand sales slump

SPIRITS GIANT ANNOUNCES 'NEW STRATEGIC DIRECTION'

Suntory cans Magners cider in Australia after brand sales slump

By Ben BOUCKLEY

Suntory Australia is taking a ‘new strategic direction’ by focusing on its premium spirits and liqueurs brands and exiting a distribution deal with C&C Group for Magners cider, as the brand's sales suffer down under.

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