Australian supplements brand Henry Blooms has launched its vitamin spray range in the US, citing that high consumer knowledge and acceptance enabled ease of entry into the market.
Supplementation of curcumin extract has shown to reduce body mass index (BMI), body weight, as well as the waistline more effectively than whole compounds or bioavailability-enhanced forms, according to a meta-analysis conducted by researchers from Thailand.
China dairy firm Junlebao has launched a new milk powder targeted at supporting calcium absorption in middle and old-aged consumers, and hopes to rejuvenate the well-established category by improving bio-accessibility and bioavailability.
India’s national research institute, the Indian Institute of Integrative Medicine (IIIM), will conduct a clinical trial on a zinc supplement that it claims has a higher bioavailability to support recovery in COVID-19 patients.