Trends for 2015: Asia's mixed bag
Euromonitor analysts across Asia-Pacific were recorded on a blog post giving their views on what 2015 has in store for their individual regions, based on key events that have happened this year. While the outlook is strong for many countries, a number, including Taiwan in the wake of this year's cooking oil scandal, which saw gutter oil distributed across the island in a widespread food fraud, will see shaky consumer confidence dominate the industry.