Coca-Cola, PepsiCo, Mars and DoorDash among CPG brands chasing $7.5 billion World Cup spend
Nearly 90% of World Cup viewers plan on food and beverage purchases, fueling $7.5 billion in spending
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Monster chases global energy drink growth with Coca-Cola distribution muscle
Monster executives say the company still has a long runway outside the US as it rolls out market-specific products, affordable brands and female-focused lines such as FLRT, while international sales climb to 45% of revenue
East meets West: How AI and social commerce are reshaping the future of retail
Social commerce and agentic AI are colliding to create a new commerce paradigm – and NielsenIQ says manufacturers and retailers need to get ahead of it now
Smucker sues Trader Joe’s, as Uncrustables shifts from freezer to fridge
Smucker is retooling its $1B Uncrustables line for ready-to-eat convenience while battling knockoffs in the frozen PB&J arms race