
ASEAN Focus: Kirin in Thailand, Mottainai upcycling and more
Kirin in Thailand, Mottainai upcycling and more feature in this edition of ASEAN Focus
News & Analysis on Food & Beverage Development & Technology

Kirin in Thailand, Mottainai upcycling and more feature in this edition of ASEAN Focus

From mung bean snacks to microalgae desserts, familiar and healthier formats are emerging as key levers to help alternative protein firms scale

Australian heritage brand Brown Brothers focuses on sustainable convenience with its novel aluminium prosecco bottle and plans to launch it in the wider APAC region

We reveal the top 10 most popular alt protein stories from this year, from leaf-powered protein to cultivated seafood and more

Brands are embracing connected packaging, using youth-focused, gamified strategies in Asia Pacific and the Middle East

The CPG majors are facing litigation for their handling of infant formula recalls over possible toxin contamination

Thai brand Flo turns local superfood wolffia into protein drinks and flavour enhancers, tapping global demand for convenient, healthy foods

The new grant, powered by the Bezos Earth Fund and the Singapore government, aims to advance the development of Sustainable Protein in the region, supporting innovators to accelerate their products’ to-market entry

Protein Industries Canada (PIC) and Singapore’s Nurasa are working to grow Canadian plant-based exports in APAC to diversify trade beyond the United States

今回のBrand Newでは、PepsiCo GHAC、2025年トップ10ブランドニュース、Amazonなど、大手企業を特集しています。

Korean ingredients firm Suchang is expanding its citrus-based business into Japan, developing mandarin peel products to tap rising wellness demand

Here are our top 10 packaging stories featuring thermal strips on wine bottles, regulatory updates, sustainability challenges, and more

Kirin’s Mercian is expanding into the US and Thailand with craft gin and shochu, citing strong demand for Japanese spirits and growing interest in Japanese cuisine

We highlight our top 10 most-read China stories from 2025, covering policy shifts, product innovation, and changing consumer demands

We explore how consumers are engaging in mindful spending and drawn to flavour innovations that balance taste and value

Here are our top 10 start-up stories of 2025, spanning innovations from mood-boosting candies and bean-free coffee to cultivated seafood and novel protein ingredients

We reveal the top 10 Middle East food and beverage stories of 2025, including Saudi Arabia’s rapid market evolution, rising regional manufacturing investment and changing consumer demand

We reveal the top 10 healthier innovation stories of 2025, spanning functional ingredients, product reformulation, sugar and sodium reduction, and the growing focus on preventative health

Vietnam plans to update dairy and alcohol regulations in line with ongoing national goals to improve local food safety compliance and public health

Singapore-based Mottainai has created a brownie-flavoured lager in its journey towards upcycled products for wider commercial use

Hong Kong-based not only powder (nop) upcycles unwanted fruit into snacks, supplements and personal care products using freeze-drying and a social co-creation model

KosmodeHealth has turned peanut and sweet potato byproducts into low-GI noodles designed to deliver energy without sugar spikes

Kaohsiung Food Show 2025
Taiwan’s Penghu Uncle is transforming discarded fish skin and bones into savoury upcycled crisps with an eye on the ASEAN snack market

Research from China has found upcycled grape pomace from winemaking can add antioxidants, fibre, colour and texture to foods, offering health and sustainability benefits

Kaohsiung Food Show 2025
Belizean brand Marie Sharp’s is turning up the heat in Asia with its unfermented habanero sauces that blend tropical flavour and clean-label appeal

Rising demand for European foods in Asia has prompted Amazon Fresh to expand its European range with French products in this region

Asia’s seafood sector must adapt safety and sustainability measures to diverse local markets, say experts

Malaysia-US trade, Indonesia halal policy and more feature in this edition of ASEAN Focus

Australian startup Heartful Flavours launches three salt-free Asian seasonings made from whole plant foods, complementing its heart-healthy meal packs

Kaya Rebel, a Singapore start-up, makes lower-sugar, higher-protein coconut jams infused with global flavours as it eyes growth in tourism retail

Kaohsiung Food Show 2025
Taiwan’s Tachiz is reimagining the world-famous boba – from fruity to savoury fillings – to deliver indulgent yet healthier options for food and drink makers

Singapore’s first AI vending machines cooking ready-to-eat (RTE) meals on demand, 24/7 are targeting global growth

Ultra-processed diets aren’t equally dominant worldwide - but in some countries, they’re rising fast

ThaiFex-Anuga Asia 2025
Fashion Food moves beyond snacks with healthy instant rice soups and noodles, tapping into booming convenience and wellness food trends

Gen Z’s focus on wellness and digital culture drives Mars Wrigley’s South East Asian strategy in snacking, oral care and mental wellbeing

As sustainable ingredients gain traction, we explore the trends driving their development

Cocoa-free chocolate is reshaping the confectionery landscape. But will consumers buy in?

Vietnam’s Vinh Hoan is maximising pangasius fish commercial potential with a circular model supporting convenient nutrition and supplement innovation

Fi Asia 2025
Indonesia aims to simplify halal certification for food SMEs, boosting global competitiveness and ensuring inclusive access for small businesses

From China’s stricter organic rules to Nestlé’s renewed growth goals and rising interest in functional ingredients – we unpack key shifts shaping the region’s food trends

本期聚焦阿育吠陀法规与政策动态等精彩内容

We explore four key strategies to increase the appeal of alternative proteins

Malaysia’s latest trade deal with the United States could have significant impacts for the food sector – but not so soon, and not all will benefit

今回のBrand Newは Bel Group、PepsiCo、Master Kongなどの動向を取り上げました。

今回のStart-up Spotlightは、PepsiCo accelerator、高麗人参のイノベーションなどを 取り上げています。

Barry Callebaut explores cocoa alternatives amid rising costs and climate pressure

Asia holds vast growth potential for health-focused brands – but capturing it demands a balancing act between quality, affordability, and consumer trust

Japan’s Functional Food Creation Research Institute prioritises health benefits over clean-label claims with its fermented 75-botanical plant extract

Japan’s Sankyo Foods introduces a microwavable GABA sprouted brown rice range, blending traditional staples for better texture and nutrition

Barista oat drinks, fibre-rich soy, and functional carton formats are some of the ways to support healthier, convenient, and sustainable product launches