
Inside the $330bn functional food frenzy fuelled by PepsiCo, Coke & Nestlé
From PepsiCo to Nestlé, global giants are racing to cash in on the booming functional food craze, but with trends shifting fast, the stakes have never been higher
News & Analysis on Food & Beverage Development & Technology

From PepsiCo to Nestlé, global giants are racing to cash in on the booming functional food craze, but with trends shifting fast, the stakes have never been higher

Top food markets, UAE diets and gamification feature in this edition of Middle East Focus

Gulfood 2026
Snacking giant Hunter Foods has launched a range of new snacks meant for ‘true chilli lovers’ in the Middle East, bringing more bold heat and flavour to the region