Behind the Big Story
India’s protein boom: 90% funds poured in last two years, says Rainmatter - WATCH
India’s protein sector, be it protein supplements or protein-rich functional foods, is booming, says venture capital fund Rainmatter.
Archives for February 5, 2025
‘Play up the heritage’: Supermarkets, travel, and social media among main drivers of demand for Asian food in UK
Asian food brands could benefit from emphasising their heritage to stand out in UK supermarkets, with consumer preferences increasingly shaped by travel and social media, according to a recent survey.
Power chips: Balanced eating instead of calorie reduction the key for Samurai-inspired soy protein snack firm
Japanese snack brand Hananomi says it is emphasising balanced fat and protein intake for efficient energy conversion, as it targets consumers with moderate activity levels.
Spirits for all: Jagermeister sets sights on capturing both younger and mature drinking audiences
Jagermeister has set its sights on capturing the taste buds of both younger and more mature drinkers in the APAC region with its Cold Brew Coffee and Manifest products.