- Ongoing research shows that probiotics are vital for achieving optimal health.
- Consumer awareness of them is continuing to grow.
- Demand for probiotic products is at an all-time high.
What does this mean for you?
Today’s consumers recognize the term probiotic, and are willing to pay more for the benefits. And innovation in probiotic technology is allowing food & beverage manufacturers to offer consumers what they want—novel probiotic products from coffee and tea to baked goods and frozen items. Download this white paper now to see how you can create the next new probiotic food or beverage.