Greiner signs joint-venture in India as it pursues eastward expansion
Delhi-based Century Ultrapack, which was established in 1980, supplies the likes of Mother Dairy, Amul and PepsiCo in the north of India. Its portfolio includes more than 250 packaging product lines, mostly for milk and ice cream.
The new venture, Greiner Packaging India, follows the company’s recent move into Turkey as it pursues more Asian markets as part of a medium-term strategy.
“We see a very high development and growth potential in India, where food packaging is concerned. It is important for us to take a leading role early on in the region," said Axel Kühner, chairman of Greiner Group.
“This expansion allows us to systematically pursue our globalisation strategy and gives us even more opportunities to respond to the wishes of customers from abroad.”
Through the joint venture, the company hopes to supply large multinational customers in India for the first time. In the first year, investments will be made in a significant expansion of production capacities using Greiner’s western technology.
