SUBSCRIBE

Breaking News on Food & Beverage Development and Technology - Asia PacificEU edition | US edition

Headlines > Business

Read more breaking news

 

 
New Zealand

Seadragon sets out to breathe fire into Kiwi fish oil

By RJ Whitehead , 15-Sep-2015
Last updated on 17-Sep-2015 at 08:32 GMT2015-09-17T08:32:47Z

New Zealand native hoki will central to Seadragon's operations
New Zealand native hoki will central to Seadragon's operations
Loading the player...

The town of Nelson will welcome New Zealand's first omega-3 fish oil processing plant in December. Campbell Berry-Kilgour, sales director of Seadragon, who hopes the facility will fill a definite gap in the market, talks about the industry and market in New Zealand and Asia-Pacific.

A listed New Zealand company will soon process largely locally caught fish into a range of omega-3 oils. Seadragon’s facility in Nelson, New Zealand’s biggest fishing port on the northern tip of South Island, will have the capacity to produce 15 tonnes of oil a day, to reach 5,000 tonnes a year.

Marketing director Campbell Berry-Kilgour said it will be a first for New Zealand, where consumers have traditionally bought Kiwi brands, albeit ones containing fish oil from international sources.

The company’s emphasis will be on hoki, the country’s biggest white fish fishery. Hoki is best known to McDonald’s customers as the main constituent of its Fillet of Fish burgers around the world. The fish is an excellent source of omega-3 and is available in abundance, says Seadragon.

Up against Norway, another country known for the clean and green nature of its nautical nutraceuticals, New Zealand will have a fight on its hands, though Berry-Kilgour believes his country’s location far from other land masses means fewer impurities need be removed from the oil at production stage. Nevertheless, Norwegian companies have been in the market for a long time.

China, he says, will be a major focus, especially with existing free-trade agreements meaning preferential tariffs for exports. Ahead of the processing plant’s opening in December, Seadragon has already received a great deal of interest from Chinese customers.

KitKat white space opportunities in China, Vietnam and Pakistan

KitKat white space opportunities in China, Vietnam and Pakistan, says Nestlé countlines chief

Stewart Dryburgh

Global head of KitKat and chocolate countlines, Nestlé

Seadragon sets out to breathe fire into Kiwi fish oil

Seadragon sets out to breathe fire into Kiwi fish oil

The town of Nelson will welcome New Zealand's first omega-3 fish oil processing plant...

Lab meat, plant proteins and insects: Which alternative proteins will feed the world?

Lab meat, plant proteins and insects: Which alternative proteins will feed the world?

The quest for alternatives to animal-derived proteins has led to a huge amount of...

Germvangelist set to shake Probiota with holistic shout

Germvangelist set to shake Probiota with holistic shout

Jason Tetro

Researcher, author, The Germ Guy

Dairy ingredients giant on Indonesia: ‘A lot of opportunities here’

Dairy ingredients giant on Indonesia: ‘A lot of opportunities here’

Jake Riddle

General manager, Kerry Asia Pacific

Indonesia stakes claim as SE Asia's most important food market

Indonesia stakes claim as SE Asia's most important food market

Indonesia's food industry will continue to grow in importance as its population of around...

NPD category busters: From ‘Teagurt’ to coffee fruit energy to Milo expansion

NPD category busters: From ‘Teagurt’ to coffee fruit energy to Milo expansion

Jane Barnett

Insights manager for Australia-New Zealand, south east Asia and India,...

Malaysia to double palm oil production by 2020

Malaysia hopes to double palm oil production by 2020

Kalanithi Nesaretnam

Minister, Embassy of Malaysia in Brussels

Mooted novel food changes will open exotic fruit doors in EU

Mooted novel food changes will open exotic fruit doors in EU

Dr John Wilkinson

Consultant and EU Novel Foods expert

UHT 'preferred format' to meet Vietnam rural distribution challenges

UHT 'preferred format' to meet Vietnam rural distribution challenges: Tetra Pak

Bert Jan Post

Managing Director , Tetra Pak Vietnam

Watch: Lesaffre eyes major Asia growth after $4m hub opening

Watch: Lesaffre eyes major Asia growth after $4m hub opening

With a growing reputation as Asia-Pacific's premier food industry hub, Singapore has attracted its...

VIDEO: Why understanding young Singaporeans’ diets should be a public health and research priority

VIDEO: Why understanding young Singaporeans’ diets should be a public health and research priority

Academics are striving to increase the volume of quality data about the dietary patterns...

WATCH: Probiotics in China — ‘The market is set to explode’

WATCH: Probiotics in China — ‘The market is set to explode’

The probiotics sector is forecast to soar by 23% in China to 2020 and...

WATCH: First packaged edible insect snack for China to be launched

WATCH: First packaged edible insect snack for China to be launched

A chip style snack made with silkworm powder is to be launched in China,...

'We will react and respond to any discriminatory measures against Malaysian palm oil,' warns minister

'We will react and respond to any discriminatory measures against Malaysian palm oil,' warns minister

With a recent European resolution calling for tariffs and trade barriers against any palm...

VIDEO: Singapore to boost status as a food and nutrition powerhouse

VIDEO: Singapore to boost status as a food and nutrition powerhouse

Increasing high-tech jobs, boosting exports and helping home-grown brands soar are among the priorities...

Symrise wants one-third of its business in APAC as it opens $50m labs

Symrise wants one-third of its business in APAC as it opens new Singapore labs

Flavour and fragrance firm Symrise has opened a new innovation and technology centre in...

VIDEO: From earthquakes to sourcing strife - the challenges to open the world’s newest omega-3 fish oil refinery

VIDEO: From earthquakes to sourcing strife - the challenges to open the world’s newest omega-3 fish oil refinery

Omega-3 fish oil supplier SeaDragon overcame a raft of challenges to open the world's...

VIDEO: The top consumer trends driving business innovation at Ingredion

VIDEO: The top consumer trends driving business innovation at Ingredion

Ingredion may be best known for its clean label products, but according to the...

VIDEO - Singapore’s war on diabetes: Industry, academics and government 'need to line up like hunters'

VIDEO - Singapore’s war on diabetes: Industry, academics and government 'need to line up like hunters'

With a staggering one million Singaporeans forecast to have type 2 diabetes by 2050...

Key Industry Events