Higher purchasing power and heightened awareness of conscious consumption mean there is considerable scope to grow the artisanal butter market in Singapore, says a start-up that is innovating with a range of Asian flavours.
Farmchimp General Trading, a Dubai-based e-commerce and bricks-and-mortar retailer, is seeking to bring “source traceable” products directly from farmers to end-consumers in the Middle East., by using QR codes to provide traceability information.