Prosecco heavyweight Bottega believes it has found its next major avenue of business growth in the lemon spritz category, claiming it is witness immense demand in APAC.
Prosecco specialist firm Bottega is looking to give the champagne sector in Asia Pacific and beyond a run for its money, banking on both its premium bottles and newly-launched RTD ranges to provide both affordability and high quality.
English sparkling wine specialists Nyetimber sees great growth potential in Asia for its products due to high consumer acceptance in the region as well as natural compatibility of its wines with local cuisine.
Research from Australia has found that most sparkling wine buyers have a preference for whites, including champagne and Moscato, although almost one quarter of consumers were not familiar with Prosecco.
This week PepsiCo's Indra Nooyi was ranked #15 on Forbes’ Most Powerful Women list; while research said teens are ditching beer in favour of energy drinks. Meanwhile, Lipton is preparing for a big birthday party… read on for more beverage bites.
