Despite the many challenges COVID-19 pandemic has brought for the food and beverage industry in 2020, growth has remained top-of-mind for most food firms. Here we bring you some of the 2021 market priorities for three major brands…
Confectionery giant Mars Wrigley has revealed that it will be taking a ‘present forward, future back’ strategy to increasing its presence in markets it has classified as ‘Global Emerging Markets (GEM)’ after a recent structural reorganisation to form...