For someone more acquainted with ingredients expos in Europe and the US, walking around the vast halls of Food Ingredients Asia-China (FIC) in Shanghai today made me realise what a small percentage of the continent's nutrients industry fills those...
Barely a week goes by without another food company being challenged in court over its use of the word ‘natural’ – and it’s just a matter of time before the claim loses its front-and-center on-pack appeal.
There has been a fundamental and significant shift in global business moves, with Asia now bypassing EU and US markets to work directly with Latin America and this is a trend set to stay, according to Mintel analyst.
Clean label starches and phosphate replacers are the key focus for UK ingredients firm, Ulrick & Short, as it enters the Asia Pacific market for the first time via a distribution partnership in Thailand.
European Food Safety Authority (EFSA) rulings on health claims has caused a ‘softer’ market approach from EU manufacturers and Europe can learn a lot form Asia on what it does best – basic nutritional ingredients like vitamins and minerals, says Mintel.
Vitafoods Europe saw 12% more attendees (11,594 ) pass through its doors in Geneva this year with show producer Informa casting its eyes forward to the second edition of Vitafoods Asia in Hong Kong in September.