When it comes to immune health ingredients, research shows 40% of consumers are more likely to purchase a product if its claims are based on research or scientific data.
In this webinar, we review:
1. Consumer insights and immune health product demands
2. Why research-backed ingredients are the key to a quality product, and how they work to support our health
3. Some of the top immune health ingredients in the market and research that supports their efficacy
4. Beta glucans and immune health ingredient formulation opportunities that can meet demand