The Indian supplements market is ‘ripe’, according to Jeff Hilton of Integrated Marketing Group, who has been conducting research in advance of a new launch later this year of a product line that combines the Ayurvedic tradition with modern ingredients.
At Vitafoods Europe 2011, Jess Halliday caught up with event director Chris Lee to talk about the show’s ambitious expansion plans into Asia and South America.
Vitafoods event director Chris Lee explains the massive opportunity that awaits Vitafoods Asia exhibitors in Hong Kong in 2011, and hints at further new locations in the future.
