The Australian market for heart-healthy foods or supplements could be a tough one to crack, but consumer signs indicate that it holds potential for manufacturers willing to make the extra awareness-raising efforts.
Australian bakers have until October 9 to replace all regular salt with iodised salt when making bread products, as the Australian government attempts address an iodine deficiency that has been noticed among sections of the country’s 22 million inhabitants.
Chinese authorities have said its new food safety law, which comes into effect today, will help prevent the food contamination incidents that have caused so much damage to the reputation of its domestic producers.
FSANZ says the majority of Australian adults are not exceeding its recommended maximum daily salt intake, following media reports that claim some Australians could be consuming 40g of salt a day – almost seven times the recommended max.
The first food-testing laboratory in China recognised to reach international standards for pesticide screenings, melamine and heavy metal testing and microbiological analyses, was opened last month by Eurofins in Suzhou.
While analyst suggests Asian food and drink companies are behind their Western counterparts in driving product innovation, manufacturers in the region may still be able to lead in way in meeting western demand for certain functional goods.