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Thai meat giant aims for US$9.55bn 2012 sales

07-Feb-2012

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Thailand’s Charoen Pokhand Foods (CPF) has said it expects 2012 sales to exceed 300 million baht (US9.55 billion) as a result of the purchase of its Hong Kong affiliate last year.

CPF agreed to buy 74.2% of the Hong Kong partner business in November 2011 for a total of US$2.1bn.

 

Adirek Sripratak, president of CPF, said that the company is seeing stronger sales growth this year, driven by the acquisition.

 

The Hong Kong affiliate, C.P Pokhand (CPP), has a feed business in China and a fully integrated agricultural business in Vietnam and the aim of the buy was to enable CPF to expand in these two countries. The acquisition gives CPF access to 28 provinces in China.

 

“Sales this year are projected to top the 210-220 billion baht we made in 2011. There are good prospects in both markets. They’re highly populated countries with strong economic growth. They will be good markets for us,” Sripratak said.